SMCo Thrift has seen the efficiencies gained with greater scale. What is impossible with 500 monthly donations becomes possible with 1,000 monthly donations. What is impossible with one location becomes possible with three locations. Often what drives expansion are the relationships nurtured with donors, customers, volunteers and community partners. Targeting one or more of these audiences can yield greater profits for your thrift operation and the non-profit you support.
Donations are the lifeblood of a thrift operation. Unlike other retail stores, we cannot place an order for more inventory. Increasing donations is the single largest need in expanding your thrift operation. Luckily, SMCo Thrift has created some tools to make it easier to increase donations for you.
PickUpMyDonation enables online scheduling directly on your website. By placing a custom link on your site, you can begin receiving prescreened pick up requests of high value items at all times of the day. You and the donor receive instant notification of a pick up request, saving you both time and quickly establishing a relationship that can grow over time.
And, as an exclusive partner, you can receive leads from local donors who visit PickUpMyDonation.com. Connect with new donors because of the online presence of our national brand.
ThriftTrac was built with donors and their donations in mind. ThriftTrac is an easy-to-use, browser-based tool. Deployed at every drop off donation site as well as with your transportation team, you can easily track each donation and the donor who gave it. An e-mail receipt is automatically provided for every donation. Users of ThriftTrac have seen double-digit percentage increases in donations because it nurtures the relationship between you and your donors.
Any internet-connected machine will work, minimizing upfront costs. It’s simplicity and efficiency allows you to engage donors more intentionally in the story of your mission.
Pricing for PickUpMyDonation and ThriftTrac is based on selected functions and the size of your market or thrift operation.
Communicating with Donors, Volunteers, and Community Partners
Maintaining a meaningful relationship involves intentional, valuable communication. Yet, the day-to-day grind of operating a thrift store often overrides our desire to cultivate relationships with our donors, volunteers and community partners.
Using detailed contact information collected in ThriftTrac, SMCo Thrift can help initiate a conversation with one or more of these key groups. Regularly scheduled e-mails with valuable content can reinforce the value of your relationship and the brand of your non-profit. And aptly timed calls-to-action can boost donations, volunteer engagement, and partner involvement. With SMCo Thrift managing the technology as well as the basic content, you can enjoy the fruits of better relationships without the headache.
Starts at $199 per audience for each communication. Use of ThriftTrac is required.
Site selection and budgeting
Expanding the footprint of your thrift operation is a high risk, high reward scenario, so it’s important to choose wisely your next location. Unlike traditional retail stores, both customers and donors must be considered in choosing a new location. Budgeting for an additional store or donation center presents challenges too. With these challenges, experience helps minimize the risks while pursuing the potential rewards.
A one day, on-site visit by a SMCo Thrift team member will confirm the best potential opportunities, identified from previous research. A recommended budget will be constructed that reflects the unique requirements of the new location too. Contact with potential sellers and landlords may also be undertaken to initiate negotiations on your behalf.
Starts at $1,800 for the one day site visit, plus travel expenses.
To expand your thrift operation, partner with SMCo Thrift by selecting the option that fits you best.